Dirac Research AB Partners with Lear Corporation to Provide Superior Automotive Sound Systems to the OEM Market Using Dirac Live™
UPPSALA, Sweden and
UPPSALA, Sweden and KRONACH, Germany, Jan. 18 /PRNewswire-FirstCall/
-- Dirac Research AB and Lear Corporation (NYSE: LEA) announced a
licensing and distribution agreement between the two companies to
integrate Dirac Live™, a loudspeaker equalization technology with Lear's
advanced amplifier solution for use by a German premium car
Of growing importance in the vehicle interior experience is the
quality of a car's sound system.
Tuning the sound of in-car entertainment systems can be a tedious and
complicated task, even for sound engineers skilled in the art, so Lear
evaluated Dirac Live™, a technology developed and patented by the
Swedish company Dirac Research AB, for application in a platform for one
of its German car customers.
Lear engineers in its Electrical & Electronics Systems Division
have been keenly focused on delivering high-end audio quality into the
car through innovative sound systems, and this product segment is one
that Lear identifies as an area of growth opportunity based on continued
consumer interest for onboard entertainment and multimedia solutions.
The Dirac Live™ automated design methodology simplifies the tuning
process to a minimal amount of adjustments and settings. Instead of
spending excessive amounts of time on traditional tuning, the process of
staging, clarity, and tonal balance is obtained almost automatically
when using Dirac Live, permitting Lear sound designers to instead focus
on tailoring the sound characteristics desired for a particular car
The result is a sound system with perfect acoustical integration,
bringing to the passengers an unparalleled and previously unthinkable
musical experience. As a result, Lear has decided to offer this
technology integrated into its Digital Signal Processor equipped
amplifiers to its Original Equipment Manufacturing customers.
Nilo Casimiro Ericsson, CEO of Dirac Research AB, says: "We are very
pleased to see the clear benefits of integrating Dirac Live™ into the
highly power- and cost-efficient DSP amplifiers developed by Lear. There
is a perfect match between the Dirac Live™ digital equalization
technology and Lear's dedication to produce the most technically
advanced range of car audio systems on the market today, providing top
performance for any car loudspeaker configuration."
Armin Prommersberger, Lear's Product Manager for Sound Systems,
states: "We especially value the efficient and constructive working
partnership with Dirac Research. We believe the possibilities for
integrating Dirac Live into vehicle applications are not limited to a
premium category of car manufacturers, and we intend to offer this
technical solution to a wide variety of vehicle platforms.
With our new "HR-B 2" ("HighResolution-Basic 2") amplifier platform
there is also a clear advantage in using it for cost-constrained high
volume car models," Prommersberger continued. "We can offer low-cost
and low-weight highly efficient systems within customers' cost
objectives, but now with a previously unreachable sound quality."
More information can be requested from Nilo Casimiro Ericsson, CEO of
Dirac Research AB, telephone +46(0)18-511260, or from Armin
Prommersberger, Product Manager Sound Systems at Lear Corporation GmbH,
telephone +49(0)9261 500 553.
Dirac Research AB develops, markets, and licenses quality improving
products for digital sound reproduction systems. The company is led by a
group of internationally renowned researchers from Uppsala University,
Sweden. Dirac offers automotive sound developers a complete toolbox for
achieving the ultimate sound in any car. In addition, the technology is
successfully applicable to any type of sound reproduction system.
Lear Corporation is one of the world's largest suppliers of
automotive interior systems and components. Lear provides complete seat
systems, electronic products and electrical distribution systems and
other interior products. With annual net sales of $17.1 billion in
2005, Lear ranks #127 among the Fortune 500. Lear's world-class
products are designed, engineered and manufactured by a diverse team of
115,000 employees at 282 locations in 34 countries. Lear's headquarters
are in Southfield, Michigan, and Lear is traded on the New York Stock
Exchange under the symbol [LEA]. Further information about Lear is
available on the Internet at http://www.lear.com/ .
SOURCE: Lear Corporation
CONTACT: Nilo Casimiro Ericsson, CEO of Dirac Research AB,
Web site: http://www.lear.com/
Company News On-Call: http://www.prnewswire.com/comp/518304.html
Posted on 1/18/2007